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Newman’s Own Land Use

I’ve noticed my grocery shopping habits have tended toward a brand with a reputation for ethical business practices and high quality products. I’m spending the grocery money anyway – what’s not to like.

While explaining the shift of preferences to a friend in Colorado, I quipped that I wished that Newman was running land use in Oregon. Or had a competing program. What would the customers do? Would they shift to a provider known for careful operational and product quality?

I pay a bit more for Newman’s Own Lite Raspberry and Walnut salad dressing compared to other bottles on the shelf. While I’m willing to bet that cities would gladly pay more for reliable quality and timely completion I’m also willing to bet that they won’t have to pay more. Quite the opposite.

If Newman’s Own Land Use reduced by even a modest percentage the costs of lost productivity, legal wrangling and delay, it would be a winner on the shelf. Even out-of-pocket costs could decline if less could be spent on consultants who know how to navigate a whimsical state product offering.

Sound tasty to you?